Mar 15

Having Over Five Million Kindle Pages Read: An Interview With Western Hitmaker M. Allen

[Interview taken from an upcoming issue of Westerner commemorating Western Writing Stars of Today – Interview conducted by Robert Hanlon]

One of the brightest shining Western writing stars of today is a short name. M. Allen. A talented new writer who has scored six hits over the last six months, generating over five million pages read on Kindle. “The Rifleman,” a collection of the first three books in the hugely successful “Brotherhood of the Gun Western Series” paved the way. When that book zoomed into the top ten bestselling Westerns and into the top five hundred bestselling books in America, M. Allen was set. This interview was an informal meeting to talk about a brand new book currently rising up the charts. “A Sheriff To Kill For” has been steadily climbing the charts over the last few weeks.




Hanlon: Thank you for agreeing to this interview with me for “Westerner” magazine.

Allen: It’s my pleasure. I really liked your “Texan Avenger” series.

Hanlon: You did? I didn’t realize…

Allen: Oh, yes… you really got those killers by the neck in that one.

Hanlon: Gave me a thrill just writing it. I couldn’t wait to get to the third book in that series. I’m currently working on the fourth.

Allen: Gave me a thrill reading it, Bob. I hope you are going to let me write the foreword for the fourth book.

Hanlon: Depends what our publicist says (laughs). How does it feel to have had such success over the last few weeks?

Allen: Rather amazing, really. It’s one of those situations where you wonder what will happen next. I’ve been wanting to try my hand at writing a Western for some time now… all of a sudden I’ve got a finished manuscript called “Colton’s Ambush.” We released it and it did fairly well. I never realized that when my publishing company wanted to release a collection of my first few novels it would become such a hit.

Hanlon: Exhilarating?

Exactly. A complete rush, as you know. Watching your book climb the charts. Your baby. Watching it climb the charts and stick around, knowing it’s being read every day is such a kick.

Hanlon: I know the feeling well. I felt exactly the same when “The Texan Avenger” went to number one.

Allen: And then, of course, we put out “Will’s Revenge” and it stuck around near the top of the charts for what seemed like months. In fact… it’s still in the charts.

Hanlon: What made you want to write Westerns of all things?

Allen: It all goes back to my childhood. I always enjoyed watching the old shows with my parents—and I would often make up stories in my head. Those stories helped me through some hard times. I just hope my stories help other people as much as they helped me.

Hanlon: You felt it was a calling to help people?

Allen: Yes. You could put it that way. I’ve always found it a driving ambition to help people as much as I can.

Hanlon: Do you find it easy to keep coming up with new storylines?

Allen: Yes. I get inspiration from all the things that are around me. I can be in the grocery store and I get the inkling of a story and off I go. I head straight home and start writing. I like to think that the idea comes to me to be written.

Hanlon: You certainly seem to be able to get the books out at a steady pace…

Allen: I try to make sure I always have something new coming out for readers. I get notes from readers asking when the next one will be heading out. The thing is… I’ve become good friends with a lot of my readers, and sometimes they direct me in the way they’d like to take. It’s become a joint effort in many ways—the readers are the most important people, and entertaining them is all that matters.

Hanlon: I think a lot of writers tend to forget about the readers…

Allen: I think so. I think it’s all too easy for writers to want to write what they’d like to read. I try to give my readers what they want to read. Who am I to question my readership? Only they know what they enjoy, and it’s my job to try and make them as happy as I possibly can.

Hanlon: What do you put the success of your series down to?

Allen: Interesting question, Bob, but I think it really comes down to trying to give the reader a story he, or she, can get behind and truly enjoy. I’ve been very lucky to have spoken to many of my readers, and they tell me that they find themselves engaged. That’s one of the great compliments. Do you realize how easy it is to put a book down? We are up against the TV, music and the noise of the world. It’s very easy for people to close the book and become engaged in other ways. If readers are reading my books through to the end, then I’m proud of that.

Hanlon: What do you think about the state of Westerns today?

Allen: My publicist told me that Westerns were hot sellers. I didn’t believe him. We don’t see many Hollywood Westerns anymore… and yet… they say my books have had over five million pages read. I think it’s a readership with some life left in it. Saying that… if there were only five readers, I’d still write my books and hope those five people enjoyed them. Writing Westerns is a way of life for me now.

Hanlon: We share the same publicist, and he told me the same thing. One minute I was trying to sell a thriller and I’d written this Western to shut him up. Next minute, I’m selling Westerns. “A Sheriff To Kill For” is riding up the charts already. Do you feel readers outside of the Western genre are reading your books?

Allen: Well, let me tell you this—my first four Westerns all charted in the Romance category. I would say a lot of romance readers are picking up my books and giving them a try. I try to make sure there’s a romantic connection in each book. That said—I get notes from all kinds of readers. A cross-section of the reading world.

That may be the secret to your success. Can you tell me what “A Sheriff To Kill For” is about?

Allen: Let me just read the back of the book to you.

Known across the West as The Good Doctor, Edward Sutton has a dark madness within him that he’s been trying to hide for most of his adult life. After witnessing the horrific murder of his parents, Edward allowed the madness to take him, finding pleasure in the torture of any who stood in the way of his hard-hitting gang of brothers, known across Texas as Satan’s Sons. Faced with no other choice, he is forced into confinement for the good of the territory. Months later, he emerges a new man, taking to heart his medical oath to do no harm. Until he comes face to face with a gunslinging beauty, unafraid to pull the trigger on any who threaten her town. But when she is taken by the greedy businessman, Barrett Wilcox, who is hell bent on taking over their town, Edward openly welcomes the evil madness he will need to rescue her. The only question is, will he be able to come back from the brink twice, or will he be lost forever? 

After the tragic passing of her mother, Grace Newton has been raised by her father to be the boy he never had. In a town where delicate beauty is favored, Grace never considered herself delicate nor beautiful. But she loved her town and the people within its borders. After ridding them of the crooked sheriff, she is determined to take his place and continue to uphold the law. When Barrett Wilcox is determined to have her, she is forced to turn to the one man who is crazier than Wilcox to help her—Edward Sutton. Stuck between two madmen, Grace can only hope the one she has fallen for will prevail.

How’s that for a description? Makes me want to read it too!

Hanlon: I just clicked buy as you were reading that description to me. I’ll be starting the book after this interview. Thank you for your time.

Allen: Thank you, Bob, it’s been a pleasure talking to you. I hope you enjoy the book.


Available now from Amazon and CLIMBING THE CHARTS ALREADY….

Jan 26

Riding With Guns Along The Weary River: An Interview With Bestselling Western Author John D. Fie, Jr.

This interview is with one of the giants of the Western writing world… John D. Fie, Jr! You may already know about his books, “Incident at Benson’s Creek,” “Luke Pressor: U.S. Marshal,” and “Blood on the Plains.” These books have been picked up by Western readers, libraries and even bookstores around the world. If you haven’t heard of these great books… you may want to check them out by clicking here. If you aren’t convinced to buy your copies now, you may be after this interview. Don’t forget that the latest Fie Western “Guns Along The Weary River” is currently in the top one hundred bestsellers. You can purchase your copy by clicking here. Scroll down to learn why Fie is leading the pack when it comes to exciting Western adventures!


When did you decide to become a writer?

I’ve been writing short stories for years, but just as a hobby for my enjoyment, and I never gave it a thought about publishing, until people wanted to see some of the stuff I was writing. I started sharing more and more and kept getting those compliments on how good my writing was and how it should be a book. My wife kept urging me on also for years.

We were on one of our trips across the country in the RV, and I stopped along the Santa-Fe Trail in Kansas. We both wanted to see the wagon ruts that are still visible even today; I got this eerie feeling out there. Like the ghosts who had gone before me were talking to me. My curiosity got piqued, and I started doing research. It was the following year when we were out in Wyoming that hit home when I walked a bit of the Oregon Trail that did it. My mind was made up at that point to sit down and write a book.

Which writers really inspire you?

I’m going to surprise you with this answer—it’s Stephen King. The man grabs hold of you and won’t leave go until he pulls that big surprise at the end of the story. But there are also a lot of others too numerous to list. But Stephen King is the one who inspires me the most.

Can you tell us about your previous hit Westerns? How did those come about?

Like I said previously, walking both the Oregon and Santa-Fe Trails got me to sit down and get serious finally. Blood On The Plains was my first book; I have to give a big shout out to J.C. Hulsey and Outlaws Publishing.

Blood On The Plains was first released back in 2014 with a bland looking cover, and it never went anywhere. J.C. wanted me to sign with Outlaws Publishing, and with the urging of Miss Anna, I signed on. The cover got changed and improvements made to the story, and the book re-released in 2015. Don’t you know, it shot up onto the best sellers list! Readers wanted more, and I quickly pieced together a short story from out of some of my older short stories that were never previously published.

Luke Pressor: United States Marshal was born. It also joined Blood On The Plains on the best sellers list. At this point, I was saying to myself this can’t be possible, but both of those books remained on that bestsellers list for almost all of 2015. People and readers are now really screaming for more, and along came Book 2: Gunfight At Bensons Creek, for what is now called the Blood On The Plains Western action series. Luke Pressor also is the same story; book 2, Pressors Hunt is also currently a series. I’m prouder than a peacock in full bloom at the success of both these sets. Now, maybe I shouldn’t say this, but I’m adding a book 3 to both of these series. For The Blood On The Plains Western action series, it will be Renegade’s Revenge, some time after the first of the year. The same goes for Luke Pressor. It will be Sudden Justice, and I’m introducing a new character to the series by readers’ request. He is Marshal Liam Garrett Kelleher.

Right now I have projects that I’m working on for the remainder of this year. But I just want to let my readers know I read your emails and get your messages.

Outlaws launched my writing career with those best sellers, and we’ve made a few changes once again when I signed with Dusty Saddle Publishing, who have now taken these two series and turned them into monster hits around the world, along with my current release, Taylorville Showdown. But I’m reaching down into my bag of tricks once more. I will be releasing yet another book this year. “Guns Along The Weary River.” I’m putting the finishing touches on it, and I believe it will move into pre-release sale within the next few weeks.

Give us an insight into your main character. What does he do that is so special?

Wow, you’re going to get me in trouble with the readers. From the emails I get and the messages I receive from everyone, they all have their own favorite. But Matt Hutchins is the main character in the Blood On The Plains series, and of course Luke Pressor in that series. I have made the sub-characters so likable, everyone has a favorite. Mother Crawford, Clem, and Steven and Martha Beckerman just to name a few.

What are you working on at the minute?

I’m enjoying writing this new one, “Guns Along The Weary River.”

What’s “Guns Along The Weary River” about?

A wagon master has decided to build a settlement at a place called the Weary River. Wagon trains crossing the continent have a narrow window in which to get across the river. A lot of exciting things take place. I don’t want to let the cat out of the bag just yet.

What draws you to the Western genre?

I have always loved the west since I was a child. I watched every Western on TV; read every book I could get my hands on also.

Which actor/actress would you like to see playing the lead character from your most recent book?

Nicole Kidman and Keith Urban as Martha and Steven Beckerman in the Pressor Series, Kevin Costner playing Luke Pressor. Then I have a special place for Trace Adkins in my up and coming release with Sudden Justice. Julia Roberts as Sally in the Blood On The Plains series. They’re all perfect for those parts. They all ride (except for Trace, I’m not sure if he does or not). But he can play one mean hombre. Have you ever seen a few of the movies he has made? It’s too bad we don’t have Strother Martin or Bea Arthur anymore. I had Miss Roberts, Bea Arthur, and Strother Martin in mind when I wrote Blood On The Plains and of course Gunfight at Benson’s Creek. Miss Arthur is playing the part of Mother Crawford and Mr. Martin as Clem, the livery owner. My wife and I used to play a game, and when we would watch a movie, we would match actors and actresses to one of my stories. Miss Anna called my attention one night to a video she was watching on Facebook to Nicole Kidman and Keith Urban. Just by the way they interact with one another naturally they’re the perfect Beckermans. Boy, I could go on and on.

How much research do you do for your Westerns?

A lot. Even though it’s fiction, the clothes, weapons, and the products they used back when have to be right.

Have you have written any other novels in collaboration with other writers?

No novels, but I was asked to write a short story for the Six Bullets To Sundown short story collection for Dusty Saddle Publishing.

Why did you do decide to collaborate, and did that affect your sales?

I think it gives readers a chance to get a snap-shot look at all the different styles that Western writers have, and I don’t think it hurts sales. Taylorville Showdown made it to the best sellers list, as well as a few others.

Why do you want to write?

I write because of the fun I get out it, and it’s my hobby.

What made you decide to sit down and start something?

Out there on the plains, walking those trails, there are stories to tell. The Western genre has massive materials to write about.

Where do the ideas come from?

Sometimes I’ll see something interesting; it could be an old whiskey bottle or someone can say something. Because writing is my hobby, I have to create a story. You know what I think? It’s a challenge. My mind challenges me. I have been thinking about two words a friend challenged me with back at the end of 2015 or the beginning of 2016. I’ve lost sleep thinking about those two words. Those two words: Weary River. In a few weeks I think it is, readers everywhere will be reading the result of that challenge. “Guns Along The Weary River.”

Do you work on an outline or plot, or do you prefer just to see where an idea takes you?

I do all three. I could be sitting in a restaurant and an idea pops into my head. Out comes my notebook, and I write it down. At other times, I’ll see something and I pull out the phone camera. I have already told you about our little game that Miss Anna and I used to play.

How do you think you’ve evolved creatively?

I think I’m improving with every book I write. You learn something new with every release. When you first start out, you’re going in blind. The reviewers can be kind, or they can nail you to the wall. I learn from my mistakes and try not to make them again. Just writing short stories to yourself is one thing, but now I’m writing to an audience—something altogether different.

What is the hardest thing about writing?

Staying focused and making sure you’re giving the reading public what they can enjoy.

What was the hardest thing about writing your latest book?

Writing the book as a short story. My thoughts were taking me way past the short story range. I had to struggle to condense my ideas, so I wrote them all down, studied them and came up with the solution.

What is the easiest thing about writing?

For me, it’s finding a subject to write about.

How long on average does it take you to write a book?

For a novel, a month or two; for what’s called a novella, a few weeks.

Do you ever get writer’s block?

Yes, I think it happens to everyone now and then.

Any tips on how to get through the dreaded writer’s block?

I just walk away from it and do something else. It comes back when you’re not straining yourself to work.

Do you read much? And, if so, who are your favorite authors?

I use to, but lately I have been too busy. I read all different kinds of books. You never know what you’re going to find in a different genre.


What books are you reading at present?

I discovered a new author. I think this is his first book and it’s pretty good. It’s called South Of The Border by Ryan Fleming. For a fictional story, he’s getting pretty close to reality. I haven’t finished it yet. I’m staying focused on what I’m doing for the time being.


It is a time period as vast as the desert and as relevant as our world today. It is the time between Colonial America and the modern age. A place that held death, destruction, love, desire and greed. A time of man’s bravery and fears. A place where a man needed every ounce of his strength to survive. A barbaric time. A better time. It is a place we call the Old West. This is an exciting adventure in that dangerous, yet, dramatic and exciting place.

Big Ben Culver thought that he found paradise and dreamed of a place where people could live in harmony. Farm, Ranch. And raise a family. Little did he know that greed always wants a part.

This is the latest action-action adventure from the #1 bestselling Western author John D. Fie, Jr. Saddle up and ride with a true Western bestseller through that wild and dangerous place called the Old West. This adventure will take guns, guts and glory… Purchase your copy of “Guns Along The Weary River” by clicking here.

Jan 24

Simple Question: Do You Want Your Western To Hit The Bestseller Charts?

Well, Cherokee Parks has gone and done it. Four of his books are currently in the Western top 100. He will end up with a pretty decent-sized cut of Western sales this month, and it’s a fantastic thing to see. It’s also great to see Scott Harris, Mark Baugher, John D. Fie, Jr., David Watts, Paul L. Thompson, C. Wayne Winkle, M. Allen, and Lee Selders rolling up the bestseller charts… but what does that really mean? Well, to be on the top 100 Western bestsellers chart is to be a popular Western author. You remember when you used to buy records? You went to the store or bought a magazine and saw which record had hit the top of the billboard hit parade. Well, the Western top 100 is the same. That’s where you’ll find the bestselling Western novels in America. I don’t think many people truly understand how this works, so let’s talk about it for a while.

When a book is released and is starting to gain momentum, it may enter the Hot New Release chart. This is where contenders start to bubble and burn… you’ll see some books climb the Hot New Release chart and some books will fade out of it never to be seen again. Then, once a book has gained enough momentum, it’ll roll up and break into the top 100 Western bestsellers chart. This is where the action is, for a book in the top 100 can become a major hit. As the book increases in popularity, it can rise all the way to number one… or it can stay around the bottom of the chart just collecting sales.

And that’s basically the short and curlies of how the bestseller charts work. So, when you see a talented Western writer like Cherokee Parks placing four books in that bestseller chart, it’s a big deal. Four books scurried up the hot new release charts and planted themselves on the bestseller list. How did that happen? Well… it’s a dose of publicity, a dose of common sense, a dose of keywords, a dose of advertising and a dose of good writing. Put these together and you may very well get yourself a hit book. Now, Cherokee has a long way to go before he can match Paul L. Thompson who, at one point, had SEVENTEEN books on the bestseller chart… but considering most authors don’t even get one on the chart, I think Cherokee has done just fine. Don’t you?

So, what’s stopping your Western from hitting the charts? Let me ask you a big question. Do you have a few minutes to stop by and read an article I wrote about Western success? You don’t? Well… maybe we’ll talk again some other time. I know time is valuable and there’s only so much of it in each day. Come back any time you please. When you get a few moments, try this article about Western success. Just click here and see if this helps you some.

As always, it’s been a pleasure talking to you. I’m going to get back to work now. I’m glad we got to have our coffee break and talk about the bestseller charts. If you want another coffee, help yourself, and if you want to ask me any questions, just use the form below and send it on over. I’ll be with you as soon as I can.


Jan 11

Are You Ready For Your Western Novel To Be A Success?


C. Wayne Winkle captures the number one spot with "Frank Bannon - The Fixer."

Image above: C. Wayne Winkle captures the #1 bestseller slot on Amazon.

If you can believe it, you can achieve it… I wrote those words last year without understanding the impact they would have on the people with whom I work. Since those fateful words last year, I have found that the self-belief those Western authors have discovered in their own books has taken them to new heights and successes. The Western author, neglected for many years, has been finding success from a readership that still lives in hope of a good, exciting read from an author who cares about the story they wish to tell.

From C. Wayne Winkle, Mark Baugher through to Paul L. Thompson… from Lee Selders through to M. Allen… a host of talented Western authors from varying backgrounds have been creating hits not with “get rich quick” schemes, but with hard work, determination, conservative promotion, and with the belief that they have a story to tell. I have been fortunate to have worked with many of these authors—and my faith in Western authors has never been as unshakable as it is today. I’m proud of the success of the C. Wayne Winkles, Paul L. Thompsons, Clint Clays, Robert Hanlons, Weldon R. Shaws…

But let’s talk about you. Yes, you! I’m proud of you, too. Because although your book may be unseen by readers; although you may not have had any success; although you may still be trying to work out when your break will come, you will get there. All you have to do is believe in the words you have written. Get behind your story. There are no quick fixes, there is only self-belief and work. Work? Yes… the work of promoting your book. Let’s talk about that.

The Three C’s

Now, I know we’ve talked about the three C’s before—and you can read all about them here, if you missed our conversation last year. I guess some of you might be becoming a little bored with hearing ol’ Nick over here bleat on about these magical three C’s, but listen—C. Wayne Winkle’s success with his book “Frank Bannon – The Fixer” came directly from the three C’s. In fact, all of the hits I helped create last year came from the three C’s. Those three C’s were the cornerstone on which success was built. Now, I grant you that the ads, the keywords, and the reviews did the heavy lifting, but those three C’s made it happen.

So Why Isn’t It Working For Me?

Well, there are plenty of reasons why it may not be working for you. Little matters like: Are you ready to be successful? Do you have enough confidence in your written work to truly aim for success? Are you sure you want your book to be read? There are a lot of reasons why people don’t want success—some just have a fear of being successful. Other have issues with trust, or just don’t like to be in the public eye. Some people just write their books for their families to read or put together cook books for their grandchildren to learn from—so there are legitimate reasons for shunning those three C’s. If you’re book isn’t selling, you may not want to make it sell, in which case I have the greatest respect in the world for you. It’s not easy to want the opposite to what you believe everyone else wants, and if you can truly stand and say that you don’t want your book to be a success, then kudos. You’re an honest person.

Maybe just holding that printed book in your hands is all the success you want. In that case, you can forget all my ramblings about the three C’s.

But for those of you who crave success and who want their books to be read around the world, I am asking you this: Do you have the confidence to promote your book? Do you feel you can be consistent in your promotion? Do you feel that you can be calm, cool and clear-headed when a radio interviewer asks you a question that you don’t want to answer? Because those are the three main ingredients of success. You can have all the money in the world; you can have the greatest book in the world—we can work together to put your book out there for the masses to see—but in the end, it boils down to those three things. If you want to be a successful “selling” author, you will need to have a little talk with yourself and find the three C’s before you start talking about ads and posting, interviews, and keywords.

Now, just for you, here’s the link to a previous discussion about those three C’s. Take a look at them and see whether you feel that you have them or can find them. If you do—and you feel that you want to put them to work—you can contact me below through the contact form. But if you don’t have them and know you don’t want that kind of success, I don’t want you to feel left out. There are no writers left behind in my opinion. You can get in touch, too, and tell me about your book. I am always looking for new things to read and would love to hear about your book.


Nov 24

Holiday Products From Judy Mastrangelo

Are you looking for something special this Christmas? Why don’t you check out some of the great products currently for sale by artist and author Judy Mastrangelo. You can check out her FANTASTIC new holiday products by clicking right here. Act quickly though… These products may sell out quickly… If you like what you see… grab it!

If you want to learn more about Judy Mastrangelo you can check out her website right here.

Oct 25

How Bestseller Baugher Turned His New Hit Western Into A Blockbuster Motion Picture

With “C-Bar” from Mark Baugher currently climbing towards the top 100… I thought it might be useful for me to share one of Marks articles for “Westerner” magazine with you all. This is the story of how Mark Baugher made his book into a movie. A real movie. You can learn more about “C-Bar” by clicking here.

Mark BaugherI told you last month that I would talk about the money needed to make a movie. What if I told you it costs $250,000 to make a movie, would you believe that? Truth is I have no idea. I was talking with an English filmmaker about how we made this movie. He said the story of making the movie is as good as the movie itself. Let’s see what you think.

In my movie making experience, I had everything line up and fall in my lap. Patrick Ball, the cinematography and directing genius, called me wanting to further his career. He and his crew used the C-Bar movie as proof that they know what they are doing. Since making C-Bar, they have all gone forward with their careers, from opening their own companies to working in Hollywood. Like I said last month, the secret to success is surrounding yourself with the right people.

The locations are everywhere if you live in Arizona. Most of the actors are Western re-enactors. They gather up on weekends and do skits for the tourism trade. They had the needed costumes. I just called the groups and put the word out, and they came. The leading lady I needed had to be young, beautiful and a good horsewoman. I was walking through a feed store and saw Robin talking with someone she knew. I looked her over. Here stood a young, blond, beautiful woman with a big belt buckle. I knew that from this chance meeting she was the perfect woman to fill the role. I just walked up to her and asked if she wanted to be in a movie. Luckily, my wife was with me. I gave her my novel. She called three days later, telling me that she has been the Jessie Lynn character all her life. She would do the part.

Most of the props came from thrift stores. But what about that big problem of insurance? We were an all-amateur group making a movie. My personal liability coverage covered us. Shooting in the national forest was not an issue. I checked with them and they said as long as we were not a commercial organization, there was no problem.

With all we had available to us, the next big hurdle was showing the people involved that they were part of a viable production. There were people doubting what they were getting into. Their doubts vanished after the first shoot. We had a good script. Patrick and his crew were professionals. I made sure everyone enjoyed the experience.

From that day on, it got more and more fun to be a part of. Over eight months, we shot thirty-eight days. I worked seven days a week for that eight months, pulling everything together. Was it work? I guess so. Was it fun? It was the most fun time of my life. I think that writing novels is fun, but it pales in comparison to the excitement of movie making. I would do it again just for the fun. Wouldn’t even care if I got paid.

We are working on another episode. It’s written. The actors are in place and the locations are lined up.  C-Bar is ranked at 35 at this time on Amazon. Are you ready for your homework? Go to Amazon movies. If you are a Prime member, just click on the movie and at the end, leave us a review. Reviews are very important for growth. If you are not a Prime member, you can sign up for a thirty-day free trial. Just click here to see “C-Bar” on Amazon Prime!

Next month, I will tell you about our premiere and the amazing things that followed. The kind of amazing that I still can’t believe happened.

P.S.  The movie cost nothing to make.

C-Bar: The Guns of The C-Bar Ranch: The Law of the West: A Western Adventure (The C-Bar Ranch Western Adventure Series Book 1) by [Baugher, Mark, Watts, David]

You can also find Mark Baugher’s bestselling “C-Bar” on Amazon. It’s hurtling towards the top 100! Catch your own copy today by clicking here. Follow Mark’s fantastic column, alongside other great content, each month in Westerner magazine by visiting





Sep 25

Art Prints and Other Products by Judy Mastrangelo ~ #2 ~ FANTASY

Are you looking for something special this year? Why don’t you check out some of the great products currently for sale by artist and author Judy Mastrangelo. Act quickly though… These products may sell out quickly… If you like what you see… grab it! You can see these great products here.

Sep 11

Art Prints and Other Products by Judy Mastrangelo #1 ~ ELVES AND FAIRIES

Are you looking for something special this year? Why don’t you check out some of the great products currently for sale by artist and author Judy Mastrangelo. You can check out her FANTASTIC new products. Act quickly though… These products may sell out quickly… If you like what you see… grab it! You can see these great products here.

Jun 30

The First Step Towards Making Your Western Sell….

With the resounding success of Paul L. Thompson, Robert Hanlon, Fred Staff and many other Western authors, we are starting to see just how popular Westerns are still today. Maybe it’s a dose of traditional values, or a desire for high octane action… but Westerns are definitely here to stay. Yet there are still hundreds of Western authors who believe their books will never sell or will never be popular. Yesterday, I was listening to a radio show interview with an author who has seen little success. He was asked during his interview, “Would you prefer to write Westerns or thrillers?” He said, “The thrillers sell better. Westerns just don’t sell, but I prefer the Westerns.” I almost choked on my caffeine fix when I heard that. The coffee spilled, and I ran to my inbox to get in touch with him. That error had to be corrected.

As I write this, Mr. Paul L. Thompson is currently riding high with several dozen of his Western books. Each new release goes dutifully into the top 100 along with Robert Hanlon, C. Wayne Winkle, Fred Staff, Clint Clay, John D. Fie, Jr., and all the other names who were once considered “non-sellers.” Millions of pages of Western books are read each day. Just look at the way they move… There’s nothing worse than hearing a Western author cheat themselves out of success. Yes. Cheat themselves. Because unless you know the success your book can have, you can’t aim for success.

So, can you imagine the state I was in after hearing that author’s answer? I’ll tell you—the secret is out of the bag. Westerns sell. Sell. Sell. Sell. Westerns have a great chance at being successful. Top level Western authors are making a living writing Westerns. The middle level is having a good time making extra money. That can’t be said of many other genres. Westerns keep selling and will keep selling.

You have a Western. You sold three or four copies last month. You’re about to give up writing. You have that half-finished manuscript that you don’t feel you should finish as nobody will ever read it. You’re in a state, too. Here’s what you’re going to do. You’re going to go look at Amazon and look at the top 100 bestselling Westerns. You’re going to see that people are buying those books. Those same people want to read your book. Now you know the score. You have an audience. Now you just have to place your book in front of that audience. That’s your only problem. The readership is there, the book is written, and you just have to put it in front of those people. How are you going to do it?

That’s the only problem you have. It’s a problem, but not as big of a problem as having to create a readership from scratch. Be a pioneer and come up with new ideas. Use well-trodden paths but keep your eye on the end goal—you want those readers to read your book. And, no, you don’t need a million dollars of advertising.

If you need help or advice, just holler. You can catch me through the contact form below. I’m going to spend the weekend recovering from the state that author’s answer left me in…


May 11

And They Said “100,000” Paid Pages Read Per Day For A Month Was Impossible…

Lately, I have noticed that people are still saying that there is no audience for Westerns. There’s just no audience. It’s just impossible to get Westerns read. People just don’t want to read them. Right? Wrong. I think it’s just about time you and I had another chat. Yes… you… you… I want to have a little private conversation with you. Right here. Right now, on this blog. Start heading in the right direction and read this article.

Let me start here: A few months ago, I met a married couple—it was the second time around for both of them. He is 71 and she is 67. “It’s impossible,” folks said—it’ll never last—and that’s what they said about a winning streak of 100,000 pages read per day. That’s one hundred thousand for those who would like clarification because it’s such a vast number. But how does someone top that number? Well… you go to 200,000 pages read per day. That’s the way forward, and that is what happened. I remember being on the phone with this author. “This can’t last,” he said. “I wouldn’t bet on it,” I replied. Instead of heading back down, those numbers just kept climbing, and climbing, and climbing… And what caused that? A magic fix? A rub of the magic Buddha? No. Continued, continual promotion—nothing wild, nothing bold, nothing crazy—but a continued plan that allows readers to find the book, allows an author to sit back and write—and allows me to keep proving the naysayers wrong. All I’m saying is… if it can be done here, it can be done there; and if you’re there, you should get to work putting together a strategy that will allow you to promote efficiently every single day.  What are you doing with your keywords? How are you advertising? How are you pricing your books? How are you taking advantage of the Kindle Pages Read program? How are you bringing in your readership?

Give it some thought, and keep in mind—the audience is there. Readers want Westerns. Readers want the best books they can get. I am going to keep telling you that the audience is right out there, waiting to read you. Really. There’s 200,000 pages per day of Westerns being read—and that’s just one author. Don’t you think those folks would like to read your book?

Don’t put importance on the wrong things. Start thinking about what you can do today to get your book seen by readers. What can you do? If you need some ideas, drop me an email in the little box below, and I can throw you some. It doesn’t take much to make a difference, but it does take the will and perseverance to just move in a different direction. Right? Ready? Go!


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